Inspired by Universal Pictures’ live-action reimagining of the beloved DreamWorks Animation film

Turn flight mode on and unwind with the How to Train Your Dragon x LUSH collaboration
In celebration of the highly anticipated global release of Universal Pictures’ live-action reimagining of DreamWorks Animation’s How to Train Your Dragon, arriving in cinemas on June 11, 2025, LUSH has teamed up again with Universal Products & Experiences to launch a range of products fit for all Vikings and dragons alike!
LUSH didn’t wing it with the How to Train Your Dragon x LUSH collaboration, they really took to the skies and developed products across bath, shower, soap, fragrance, hair/beard and accessories categories. With exciting scents and iconic character inspiration, get ready to bring the joy of Berk to your morning routine!
On the rugged isle of Berk, where Vikings and dragons have been bitter enemies for generations, Hiccup (Mason Thames) stands apart. The inventive yet overlooked son of Chief Stoick the Vast (Gerard Butler, reprising his voice role from the animated franchise), Hiccup defies centuries of tradition when he befriends Toothless, a feared Night Fury dragon. Their unlikely bond reveals the true nature of dragons, challenging the very foundations of Viking society.
As an ancient threat emerges, endangering both Vikings and dragons, Hiccup’s friendship with Toothless becomes the key to forging a new future. Together, they must navigate the delicate path toward peace, soaring beyond the boundaries of their worlds and redefining what it means to be a hero and a leader.
The How to Train Your Dragon x LUSH collaboration is available for purchase now!

While other places have ponies or parrots, we have bath bombs. Don’t believe the legends about Night Furies; this one’s surprisingly sweet – even with the spearmint plasma blast. Part of our limited-edition How to Train Your Dragon x LUSH collab.

A How to Train Your Dragon x LUSH soap forged for bathers heading into battle. Lather up Toothless and his two-toned tail, invigorating the skin with a mint infusion and scrubby activated charcoal — suds that’ll help you conquer the skies and that stubborn Viking stench…

Only the boldest Vikings will go after this powerful cleanse. How to Train Your Dragon x LUSH have forged two striking gels and then marbled them together to create this fiery, cinnamon- and clove-scented spectacle.

You have the heart of a chief … but that doesn’t mean you need to smell like one. While you were out changing the course of history, we’ve perfected a new scent worthy of a fearless flyer. How to Train Your Dragon x LUSH have come together to create a rich, woody fragrance that blends bergamot oil to create a bold yet reviving body spray that could warm even the people of Berk.
About LUSH Thailand
LUSH invents, manufactures and retails fresh handmade cosmetics. A beauty company with a campaigning heart, LUSH is passionate about direct action and uses its stores around the world as a platform to shed light on little-known social and environmental issues.
LUSH Thailand made its debut in December 2016 with the grand opening of its first store, captivating Bangkok’s health-conscious, fashion-forward, and stylish community. Since then, the brand has established local Fresh production and expanded its presence across the country with 11 stores, including locations in Phuket, Pattaya, and Chiang Mai.
The highlight of this growth is the flagship store at Siam Center, home to Southeast Asia’s first and only Perfume Library.
LUSH Siam Center - 02 252 0386
LUSH Central Phuket Floresta - 076 687 887
LUSH Terminal 21 Pattaya - 033 252 277
LUSH Terminal 21 Asok - 063 870 7788
LUSH Central Festival Chiang Mai - 083 823 887
LUSH Terminal 21 Rama 3 - 083 535 8877
LUSH Central Westville - 02 129 6737
LUSH Central Eastville - 02 530 6778
LUSH One Bangkok - 02 251 7788
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For further information or interview requests, please email: prmkt@lush-thailand.com